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Three Reasons It’s Still Important to Dress for Success

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Small BusinessThe term “dress for success” was first used by author John Malloy in the 1970s in his book by the same name. The phrase has come to mean paying attention to your clothing, personal care and general appearance in an effort to make a good first impression. While this typically applies to a job interview, it also relates to looking professional on the job as a means to advancement and success.

It’s easy to accept this statement as a cliche that has lost the power of its meaning. But paying attention to the reasoning behind the phrase will help you tremendously. Here are three reasons it’s as important to dress for success today as it ever was.

1. It’s been proven that people who dress well are treated with more respect. When you’re applying for a job, or a promotion, respect from those in the position to hire you is key. Without it, you’ll likely be overlooked and someone who has gained the respect of the higher-ups will land the job.
Like it or not, most of us carry subconscious thoughts about what is acceptable or not. Especially in the workplace. When given the choice between a well-dressed applicant and one in sloppy clothes with unkempt hair, an employer will choose the former… hands down.

2. In a job search class awhile back, the instructor made the comment that applicants should dress a level above the job for which they’re applying. While this sounds like an unreasonable demand, it makes sense. Dressing above the level of the job presents you as a valuable commodity. One the company would be lucky to have. Not as someone who is in desperate need of a job, which can be a turn-off.

3. Dressing for success presents your true potential. It’s like putting your “best foot forward.” And when hiring managers are considering applicants for a position, every competitive edge matters.

While dressing for success alone isn’t enough to land you a higher paying job or better position, without it, you’re much more likely to fail and NOT receive the job or promotion. Helping a hiring manager to see your value is key. If it can be done just a little bit better by the way you dress, doesn’t it make sense to use your appearance to your advantage? In a competitive job market, you need all the help you can get to land the best pay and most responsible position.


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